VIDEO PRODUCTION IN UK & EUROPE

CUSTOMER
TESTIMONIALS

Customer testimonial videos are a powerful way to demostrate the impact of your brand/business.

A UNIVERSAL VIDEO ASSET.

Show the real-world results of your product/service

It can be difficult to convince new customers that what you offer can impact them positively. Customer testimonials are one of the most effective ways of proving that your product or service is worth your customers’ time, money and energy.

HIGH-IMPACT. CONVERSION FOCUSED.

Build trust and credibility with potential clients

Reviews can make or break your company. As of 2020, a staggering 82% of consumers look for online reviews before purchasing from local businesses. Reviews are vital to any business, and video is a far more effective tool than text alone.

If your prospects are on the fence about buying your product or service, video can help sway their decision to purchase from you instead of your competitors.

The tricky part is, they might to hear from you (yet), as it lacks some credibility in the initial buying stages. Instead, they want to hear from other people just like them.

Think of it this way. If you were in the market for a hotel room in London, which statement would you be more convinced by? 

1) “We’re the best hotel room provider in London!”

or..

2) “Marcus completely changed my life. Finally…a good night’s sleep! I can’t recommend them enough.”

By creating customer testimonials, you will have to do less work attracting, convincing and converting your target market in the future. Not only that, but you’ll attract more people who might not have known that your solution existed in the first place.

  • Convince prospects who are on the fence.
  • Motivate new customers to do business with you.
  • Help narrow down and identify your target market.
  • Attract more of your ideal clients/customers.
  • Create powerful content for viral sharing.

Ideally, you want to show this video to any prospect who is looking to do business with you. If you have multiple customer personas’, we can also create multiple testimonials that touch on different pain points.

For instance, if you’re an eco hotel, you might want to target cultural tourist’s and college students differentlyas their motivations are different.

For cultural tourist’s, you could focus on how your hotel provides a unique and vibrant experience

For college students, you might want to highlight your hotel’s convenient location, affordable rates, or group discount options.

Together, we can help nail down who your target market is, what their challenges are and how to reach them effectively.

There are a number of places this type of video can work effectively, including: 

  • Embed it on your websiteemail and social media.
  • Implement it on your Google My Business page.
  • Use it in the sales-cycle to close more sales.
  • Use it in FacebookLinkedIn or Instagram ads.
  • Generate shareable content for your social media.
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Share powerful stories

Most consumers make purchases based on a combination of logic + emotion. We can create a powerful asset that can be used in your sales cycle.

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Highlight real people

Showcase the real, tangible results of your very best clients. We film 100% on-location, and can set up a mobile studio in your office or in their homes.

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Attract ideal clients

Do you struggle with reaching your ideal customers? By using video, you can build an immediate connection with your target demographic.

OUR WORK ON SOCIAL MEDIA

See real client examples

Here’s a few recent project examples to get a better understanding of what these videos look like, how versatile they are and how we implemented them.

Thara

Client: The Visionaries
Content type: Short-form testimonial
Platforms: Instagram, TikTok,Facebook  
Industry: Travel, Education, Outdoors, Mental Health

STRATEGY:

Part of a social media series created to engage and connect with people considering going to ‘The Village @ The end of the World’. This piece includes Geogia’s initial reservations and some revelations she had after participating. The videos bring people in and strategically remove doubts, and inhibitions that their future participants might have, thus helping them move forward on their customer journeys.

Ra'eesah

Client: The Visionaries
Content type: Short-form testimonial
Platforms: Instagram, TikTok,Facebook  
Industry:
 Travel, Education, Outdoors, Mental Health

STRATEGY:

This reel was part of a social media series of short videos for the ‘The Village @ The end of the World’. In this video we hear Charlie’s personal experiences of her week at the lake district with the team and the impact it has had on her life, and personal health. 

Written Testimonials

Client: The Visionaries
Content type: Short-form testimonial
Platforms: Instagram, TikTok,Facebook  
Industry: Travel, Education, Outdoors, Mental Health

STRATEGY:

We used written reviews and feedback from earlier years and mixed them with the beautiful images we shot that week. Our strategic aim was to generate trust in the organisation and peace of mind for those considering joining.

“I have worked with Joao on a number of projects and I can’t recommend him enough. 

Joao has an amazing photographic eye and is a joy to have on a creative team as he always brings a high level of professionalism, energy and expertise.”

Rob Jury

Creative Director
Graft

DON'T TAKE OUR WORD FOR IT

Check out what our clients say

Rob Jury Creative Director - Graft

"I have worked with Joao on a number of projects and I can’t recommend him enough. Joao has an amazing photographic eye and is a joy to have on a creative team as he always brings a high level of professionalism, energy and expertise."

Alma Ramirez Co-Founder & CEO, Vibio

“Filming our campaign video was proving to be an uphill battle until we met Joao. From the moment he took on the project till delivery, he learned exactly what we wanted from the video and transformed our ideas into art. The result was beautiful and captured our product and mission perfectly. We’ll surely be working with him again and are already looking forward to it!”

Gerald Marie-Nelly Mr Geez

“Joao has been my go-to videographer since 2016 and I have never been disappointed. Always delivers no matter the project, my requirements and the conditions on the D day. He also suggests relevant ideas and listens to his client when we need to tweak a few things before finalising. Besides being a great professional, he is a good mate too, I highly recommend him whenever I have a chance and you’ll do the same for sure!”

Raiza Sali Director, Raiza Sali

“Joao's spirited attitude during filming was notably gratifying. He brings forth his unique creative expression through the lens of his artistic soul. The attention to detail he displays during his creative process is commendable. Joao's work ethic is highly admirable and this shines through in the alluring quality of his aesthetic productions. His guidance on the production of my Podcast has also been instrumental in ensuring it's professional quality. It's been an absolute pleasure to work with him!"

Viren Samani Client Services Director, OneGlobeStudio

"Over at One Globe Studio, we've worked with Joao for a number of years now as a freelance director/editor on a variety of different projects. He's an incredible creative. He not only has a great eye for film, but he's easy to work with, and always brings his own flair to the edit. He takes time to really understand what the project requires and always produces something memorable regardless of the restrictions. It's an absolute pleasure to work with him."

Ken Kamara Film Director & Photographer, Ken Kamara

‘‘Joao has an ability to understand what's sits in my mind and that has only grown with time. I would happily recommend him and his post production skillset.’’

    GET THE MOST OF OUR YOUR VIDEO ASSET

    Common uses for Customer Testimonials

    We want to ensure you can get the most out of your videos. Here are just a few more ways you can utilize this type of video to see even better results in your business.
    • Improve your sales & marketing.
    • Create powerful, shareable content.
    • Build trust, empathy and credibility.
    • Attract your ideal clients.
    • Create powerful & effective social ads.
    • Showcase powerful before/after examples.
    • Reinforce your brand values & beliefs.
    • Build a stronger bond with your audience.

    SHOT ON-LOCATION. ON-BRAND. ON-POINT.

    CUSTOMER TESTIMONIALS

    When you work with us, you’re not just getting a partner in video, but a partner in marketing and business as well.

    We reimagined what a video agency should be to give you the creativity of a big agency—all at super-fast speeds and a fraction of the cost.
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    Shot 100% on-location.

    Our team comes to you. We shoot & edit everything. No outsourcing required.

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    Fast. Really fast.

    We're built for speed. From concepting and storyboarding, to shooting and editing. You'll get your final assets ASAP.

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    Always on-brand.

    From colours and fonts, to messaging and tone. Your video will fit right in with the rest of your brand experience.

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    Accessible pricing.

    We make high-impact video marketing accessible to all businesses, big or small. No hidden fees, gimmicks or gotcha's.

    Complete packages for all businesses

    We offer scaleable production packages to make video accessible to all levels of business – from one-person startups to international orgs.
    • 30 sec. → 3 min video asset
    • Multiple sizes (web & social media)
    • Half-day of on-location shooting
    • Pro-level Lighting & Audio
    • Scripting & storyboarding support
    • Music & Graphics fully licensed
    • 5-step implementation plan